Objective: create a new multimedia campaign to communicate to Gen Z the exclusive, curated experiences they can receive through the redesigned SiriusXM mobile app and show them the unique qualities and content SiriusXM offers.
Solution: "Get Connected, Be Transported", a multi platform campaign which focuses on the variety of content that SiriusXM provides, enabling the audience to truly immerse themselves in a myriad of offerings, anytime and anywhere.
Art direction by Alex Germain and Angel Cisneros, copywriting by Eleanor Stonich.
Billboard mockup
Promotional poster mockup
Email mockup
Promotional flyer mockup
Instagram story mockup
Instagram post mockup
Detail of billboard mockup